FreeScore Consumer Credit Awareness Study
Second Quarter 2010
The results of the Second Quarter 2010 FreeScore.com Consumer Credit Score Awareness Study*, compared January and March online polls. Each poll queried 1,000 Americans ages 18 and older. The study reveals that despite continuous advertising and articles about credit scores, consumer awareness of credit scores dropped 12% in just three months. The study also shows results on credit score awareness segmented by gender, age, education level, marital status, and household income.